Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, how are you making things easier for the customer?
Videos help ecommerce businesses gain credibility, increase traffic and get more market share. May 8, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Ecommerce store owners are always looking for ways to improve the customer experience. With the customer not being able to touch and feel the product, businesses are getting
Bing announced the Content Submission API is now in more of a public beta phase after being in a private beta for over two-years now. The Bing Webmaster Team said now, in addition to the URL submission API, it now gives publishers and site owners “the ability to notify Bing directly about URL along with
May 4, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. The most popular franchises are famous for their hundreds of store locations, but they’re also highly recognized for their successful and sometimes very unsuccessful PR campaigns. The best franchises run multiple campaigns during the year to try to maintain their valuable place in
May 5, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Six months into the Covid-19 pandemic, respondents to a survey by the Nonprofit Leadership Center identified fundraising as the top challenge facing their organizations. Given that finances have always been the biggest operational concern for nonprofits, that response probably came as
May 5, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. I have to admit, I was first skeptical about the new drop-in audio chat app Clubhouse, which, after only one year in beta mode, already has over 10 million users. With so many recent complaints about vanity metrics and the feeling
The startup Scroll allows users to avoid ads in exchange for a monthly payment, this will be integrated into the Twitter subscription platform, the company confirmed. May 5, 2021 4 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. This week, Twitter bought the
May 6, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Have you gotten a Clubhouse invites yet? Once you’re in this audio-only social club, you have the opportunity to highlight your company and enhance your brand. However, if you show up in a room and start reeling off a sales pitch,
May 6, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Clubhouse, the app that was born and exploded in popularity at the beginning of the global pandemic, is valued at $4 billion after a Series C round of funding. If you are not active on the platform or familiar with the app yet,
After driving Wall Street crazy with GameStop, Reddit users plan to compare an island (or several) to create their own nation and could be sponsored by Elon Musk. May 6, 2021 4 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. The users of
Twitter users can now enable Tip Jar to monetize their content. May 7, 2021 3 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. As part of its project to increase content monetization, Twitter introduced Tip Jar, a new tool for users to give
Social media is incredibly addictive, and when I learned about the negative effects it has on our brains, it was a simple decision to limit the amount of time I spent on there. May 7, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Technology has drastically changed the way business is
May 10, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Building an engaged social media following is a crucial aspect of any businesses’ marketing strategy. For a modern business, having a strong social media presence is one of the most effective ways to ensure continued expansion and growth. The ultimate goal
As a brand, you’re only as good as your last customer interaction. May 6, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Before Covid, a lot could be intuited about future consumer behavior by analyzing the past. If you gave me someone’s credit card statement, I could, with some confidence, layout
Why not give him a different gift and at the same time support Mexican entrepreneurs who make local products? May 7, 2021 3 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. This Monday, May 10, we celebrate Mother’s Day in various Latin American
May 7, 2021 8 min read Opinions expressed by Entrepreneur contributors are their own. Storytelling is my superpower as a business owner. It can be yours too — you just need the right set of tools. I truly love storytelling and the role that it plays in building a successful business. So much of making the
You may be surprised how easy it can be. May 7, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. The modern-day consumer differs a lot from those of even 20 years ago. We’re used to online marketing now, and we consider the internet a part of everyday life. However, we are
May 7, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Writing a book is a lot of work — after all, you’re not only drawing on your own knowledge and experiences, you’re also working in case studies, statistics and more to prove your point. While finishing that book is a big